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The Gift Basket Design Book:
Everything You Need to Know to Create Beautiful, Professional-Looking Gift Baskets for All Occasions

By Shirley Frazier

Please visit our photographs page for larger views of the front and back cover or this page to read the book's introduction.

Visit the book's main Web site, Gift Basket Design Book.

Second edition published January 2008
First edition published in 2004

ISBN 0-7627-2795-0
180 pages — $17.95

The Gift Basket Design Book shows you how to transform your creative ideas into polished professional-looking baskets to give as gifts or to use in your own business. Part-time makers and aspiring entrepreneurs will see the step-by-step building blocks it takes to make numerous baskets, from birth to bereavement.

Over 800 photographs were taken for this book, and the best are included to challenge your creativity.

Inspiration stories on gift basket giving accompany each design, and one chapter unveils the secrets behind five professional gift basket makers who thrive in this exciting industry, as well as photographs of their most-cherished designs.

CONTENTS / CHAPTERS

Introduction


1
2
3
4
5
6
PART 1: DESIGN BASICS
Humble Beginnings, Fabulous Future: Creating a Work of Art for Every Occasion
Basic Supplies: Everything You Need to Design Beautiful Baskets
Preparing the Inner Basket: Two Simple Ways to Fill Your Container
Basic Building Techniques: Proper Placement of Snacks and Gifts
Finishing Touches: Choosing Enhancements That Bring Your Design Together
Closing the Basket: Proper Wrapping for a Professional Look

 


7
8
9
10
11
PART 2: BASKETS FOR DIFFERENT OCCASIONS
Popular Occasions: Making Memorable Everyday Baskets
Special Themes: Expressive Designs for Good and Sad Times
Celebrating the Holidays: Sharing Love, Laughter, and Tradition
Think Out of the Basket: Alternative Containers Challenge Your Creativity
More Out-of-the-Basket Designs: Totes, Trunks, Towers, and More

 


12
13
PART 3: BEYOND THE BASICS
Quick Fixes: Don't Get Mad, Get Creative!
Designers and Their Gift Baskets: Regional Pros Share Their Inspiration

Appendix
About the Author

READERS' TESTIMONIALS (Unsolicited)

"If you are new to designing gift baskets or simply considering entering the trade, buy this book. It is an easy to follow, step-by-step instruction source (the b/w photos are exceptionally clean and clear). There are also color photos of the completed works/samples and a valuable Appendix/Resource List. Frazier offers several options for constructing your baskets, complete with "pros/cons" for each method, as well as how to fix a mistake. If you buy this book you should also get Frazier's "How to Start a Home-Based Gift Basket Business".
Roxanne Ocampo - Tracy, California

“This book has become my bible of designing. I am a home business gift basket owner , and thanks to this book I can now design beautiful designs.”
LaTunya Sifford - Aberdeen, North Carolina

For more information about the book, contact:

The Globe Pequot Press, public relations department (203) 458-4544 or
Shirley Frazier, author, (973) 279-2799 or
survival@sweetsurvival.com.

Note to Gift Basket Designers: Do not submit questions or comments about your gift basket business through the above Email address, as it will neither be answered nor acknowledged. Please refer to our Comments page or Ask The Gift Basket Expert site.Email Karen at karen@sweetsurvival.com to schedule a consultation with Shirley, or visit this page for more information on consultations.

 

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We are always happy to speak with the media. Please Email your questions to Joan Jamison, media relations coordinator at joan@sweetsurvival.com. For a quicker response, you are welcomed to call our office at (973) 279-2799.

Speaker's Bureau
Shirley Frazier is available to speak to your group on small business topics. Past speaking engagements have included women's groups, students, trade shows, entrepreneurs and small business groups. Contact Karen at karen@sweetsurvival.com to schedule Shirley for an event.

See Shirley Frazier's Web site for more information.

Our Location

   Sweet Survival®
   P.O. Box 31, River St. Station
   Paterson, NJ 07544-0031
   (973) 279-2799

We are developing additional campaigns to be offered on this page. If you do not see a category here that you would like to discuss, please Email our manager, Karen Smith, at karen@sweetsurvival.com.

 

 

GiftBasketBusiness.com / Sweet Survival®
Why we're your source to learn, grow and profit

(973) 279-2799
Paterson, New Jersey U.S.A.

©1998-2008 Shirley Frazier. All rights reserved.
Copying information/photos on this site is prohibited.

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